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Traiana TRM™ Selected by ABN AMRO as FX Prime Brokerage Technology Solution

Leading Solution for Client Service to Enhance ABN AMRO’s Prime Brokerage Offering.

 

(New York, August 24, 2004) Traiana Inc., a leading technology provider for global banks and broker/dealers in the foreign exchange prime brokerage industry, announced today that ABN AMRO, one of the world’s largest banks, has selected the Traiana TRM (Trading Relationship Management) solution to provide technology enhancements to ABN AMRO’s current FX prime brokerage service.

 

In the increasingly competitive FX prime brokerage market, superior client service is a key differentiator. Traiana TRM enhances ABN AMRO’s client-servicing infrastructure to extend their world-class FX prime brokerage offering.

 

As an existing Traiana Harmony™ customer, ABN AMRO’s selection of the Traiana TRM solution is part of an emphasis within the bank to further enhance its foreign exchange offering and deliver increased value to their current and future FX clients.

 

“Based upon our initial success with the Traiana Harmony service, we now look to the automation afforded in the Traiana TRM solution to help us to further cement the strong relationships we have in our FX Prime Brokerage business,” said Eisso VanderMeulen, head of ABN AMRO’s foreign exchange prime brokerage business. “The more robust the prime brokerage model, especially on the technology front, the better positioned we will be to provide service to clients and increase the amount of business we expect to handle for them.”

 

“We are excited to build upon the great relationship we have enjoyed with ABN AMRO. They are a leading provider of FX prime brokerage and we look forward to helping them enhance the service levels they provide their clients as they continue to grow their business,” said Gil Mandelzis, Traiana Chief Executive Officer.

 

About Traiana Inc.

Traiana Inc. (www.traiana.com) provides global banks and broker/dealers with Trading Relationship Management solutions that improve relationships with clients and streamline operations to grow volumes, increase margins and reduce costs. Traiana TRM™ and the Traiana Harmony™ service provide streamlined, exception-based trade processing, allocations management, credit, billing and position keeping, delivering superior client service, trading partner integration and real-time reporting. Traiana, founded in 2000, is headquartered in San Mateo, California, with offices in New York, Chicago, London, and Tel Aviv. Customers include ABN AMRO, AIG Trading, CSFB, Deutsche Bank, JP Morgan Chase, Morgan Stanley, and Societe Generale.

 

About ABN AMRO

Netherlands-based ABN AMRO is a leading international bank with total assets of EUR 632.8 bln (as at 30 June 2004). It has over 3,000 branches in more than 60 countries and territories, and has a staff of about 110,000 full-time equivalents worldwide. ABN AMRO is listed on the Euronext, London and New York stock exchanges. ABN AMRO operates through three Strategic Business Units, each responsible for managing a distinct client segment. Wholesale Clients provides integrated corporate and investment banking services to corporate, institutional and public sector clients worldwide. Consumer & Commercial Clients focuses on retail and SME clients in three home markets – the Netherlands, the US Midwest and Brazil and in a number of selected growth markets. Private Clients & Asset Management provides private banking services to wealthy clients and investment products to financial intermediaries and institutional clients.